In May 2019 Seth Haapu ushered in a new era with the release of his pacific RnB single ‘All For You’. Today he releases the music video. 

An ode to the force of nature that is the feminine spirit. A force that is both beautiful and powerful, in the most balanced of ways.

Since releasing his self-titled debut album in 2011, Seth Haapu has been one of New Zealand’s most prolific songwriters, penning tracks for others in recent years. Now he’s bringing his extraordinary voice to the fore once again, with the release of the breath-taking Pacific-tinged RnB single ‘All For You’

‘All For You’ is influenced by Seth’s own story and brought to life with co-producer Isaiah Libeau (SWIDT’s SmokeyGotBeatz).

Produced, directed and filmed by award-winning Shae Stirling, the visual was set in the picturesque island of Rarotonga. The idea came from Haapu, who wanted something simple that captured an appreciation for the beauty of Papatūānuku. 

“The journey of reconnecting to my Polynesian heritage gave rise to a personal transformation that pulses through my entire body of work,” Seth says.

His ancestral home of Huahine and the women in his life have been among the muses.  From a semantic and historical view, Huahine is known as “the island of women”, as it was ruled by queens.

The song is fresh and exotic, utilising digital production and pacific instruments made from wood and sharkskin, alongside his liquid velvet voice and intricately played the piano.  This is Seth Haapu, the brilliant Māori and Tahitian musician who is making Pacific RnB his own.